This is a bit belated now, but its definitely worth mentioning.
I was recently quoted in one of Apple's press releases about Equivalence's success thus far. The press release was published following their big "Let's Rock" event on September 9th. Its great to see more people learning about Equivalence and just how useful it can be, and recognition by Apple nonetheless.
Press release link: http://www.apple.com/pr/library/2008/09/09appstore.html
